Sunday, January 6, 2019

amdheadlinenews.com Who is AMD Headline News?



Hello all! Glad to be back on this blog, for all of you that have been on my other blog, thank you for the following.

AND NO - don't correct my grammar!  I wanted the site to be more approachable for everyone, so colloquial english now! (there was a joke in there)

YES, I have cleaned house and removed a good deal of all the old posts  - most were "news of the day" discussions.

The skinny on : AMDHeadlineNews.com AMD Headline News

Well I had so many request come across my desk about this company, I decided to do my usual in-depth investigation and post it to all of my blogs.

I won't keep you in suspense! So upfront, yes, they are legitimate. Formed in  1998 AMDHeadlineNews.com

They are a very closed news industry type of company who performs subcontracting for newsrooms, industry services for news related entities, and original content news streams.

Since the majority of the info requests I received lately are from small business, and other PR firms asking me about the article series they were contacted about, my answer is, if they want to talk to you about writing a positive story about you, then you just got very lucky!

I have been hearing that they are finally reaching out to the public for interviews, in reference a large article project involving local business, and it is pretty interesting from what my internal sources are reporting to me.

Usually they are just reporting and generating news form the field, but this looks like a nice opportunity to hear what is going on with private business in the US. 


What I do not like about them:  They really should open their doors to public PR firms. They are really tight when it comes to their news clients, and if your paper is too small they actually will turn you down from PAYING THEM to get stories! No clue why that is.


They are one of the few firms that can actually put a story in the hands of multiple editors, and have the editors pay and thank them for it! LOL I know a slew of PR firms that would love to get into their system a PR companies wet dream!!!!.  And we were one of them - read on!
  I have personal experience with them from when they were just known as AMD News -our firm was attempting to get on their client  roster  and were refused - because we were not an official "newsroom" or editor. (publication, or TV entity).

Admittedly we wanted to use their network to get PR out, (LOL-) but they just don't deal with anyone outside of their circle.


To answer the main questions I received : 

1. Yes, they are legit, and have been around a very long time.  
2. They do not charge for articles or interviews:  they do not charge anything, nor sell press releases

Don't get me started on companies that pretend to want to write a piece on you, then pop goes the weasel, out comes a press release charge. - This is NOT that type of company, and I will be posting a list of pretend news firms within the month.

3. No, their reporter's do not put their name on their articles, so don't look for a reporter's  past work - 
It is actually the whole point of their subcontracting, to allow other news outlets to just run with their stories, and tag them under their own moniker.


 PLEASE - ANYONE that has had any experience, good or bad, feel free to post.  - NO fake posts or assumption/conjecture statements. 

And dont correct my grammar or spelling - I don't care!




Wednesday, January 9, 2013

Darth Trader - A Pump and Dump

Here is a unique one. Darth Trader milks the people who sign up for their newsletter by releasing news on a dead stock at the bell, but they forgot to tell you they bought it the day before. So it jumps up falsely with all of the people on their mailing list buying it up but guess what, it falls by the end of the day and they take the BS credit for the giant jump in the beginning of the day, the jump you could have never got into if you tried. Don't believe me-- here was their latest one. We have been monitoring Darth Trader (darthtrader.com) and their most recent one. They were so kind as to release it at 9:32AM. Well guess what. All of the profit was made from 9:30 to 9:32.


"Yesterday we saw BDLF catapult over 520% and close near the high of the day, making it the #1 gaining stock in the entire market and generating a TON of buzz last night and this morning.

I believe that should send a flurry of new traders into BDLF which could give us what I'm hoping could be a repeat of yesterday. I believe BDLF is in the middle of an explosion of discovery from the investing community, which could start really heating up today."

Well it crashed shortly after... shortly after they miled all of their email newsletter investers.

Darth Trader and impressive penny stock are the same people. FYI - If you are part of that newsletter I would run fast away from Darth Trader



PLEASE NOTE - NO FOUL LANGUAGE OR SCANDALOUS REMARKS WILL BE TOLERATED  - IF YOU DO NOT LEAVE ME A CONTACT EMAIL OR LINK (no info will be posted publicly  YOU WILL NOT HAVE YOUR REMARK POSTED. I like to contact people to fact check to make sure good or bad remarks are correct. That is why my blog is real and accurate.

Anyone that feels like they did not get their say feel free to contact me and I will be happy to provide facts and proof of incorrect posting. I don't play favorites and I don't allow BS either!



Thursday, January 3, 2013

109 Ways to market your business


109 Ways to Make Your Business Irresistible to the Media

image of hat with press pass
Ever wonder why some businesses get press and some don’t? Getting a mainstream media outlet to pay attention to your business seems like an impossible-to-solve mystery.
You might see your competitors spouting a diatribe that you know for a fact is wrong, or that you could explain better.
“Why did they interview that guy instead of me?” you wonder.
Actually, it’s not you. 99 times out of 100, it’s not your qualifications, your knowledge, or your ability.
It’s your approach.
After 10 years as a journalist, I’ve seen just about every bad pitch you can imagine. And I’ve also come up with 109 foolproof ways to entice the media in your city to highlight your business — approaches that make the mainstream media unable to resist you.
(And lots of them work just as well with bloggers and social media influencers.)

Build relationships months in advance of pitching

  1. Connect on Twitter, LinkedIn, Facebook, or in real life more than six months in advance of pitching a reporter.
  2. Monitor the Twitter hashtags of your community. Often reporters chat with the public on Twitter, and you can respond to comments they make.
  3. Compliment a reporter via Twitter, Facebook, or e-mail on a story he or she did.
  4. Introduce yourself to reporters at big public or chamber of commerce events. Pass along your card, but don’t try and sell them the idea on the spot. Just be helpful.
  5. Invite reporters out for coffee, and ask a lot of questions about them.
  6. Leave a comment at the end of the online version of a story a reporter did, which you genuinely liked.
  7. Congratulate them on their birthdays, or other personal news they post.
  8. Comb through Muck Rack to find regional or national reporters on Twitter who cover your industry.
  9. Write a positive blog post on your blog highlighting a story of theirs, and e-mail them the link.
  10. Respond regularly to posts they’ve written either on their blog, or on a local community blog you’ve noticed they post on.
  11. Visit city council meetings in your town. Typically there’s a reporter sitting around bored, that you can build a relationship with.
  12. Sign up on helpareporter.com. Several e-mail lists are sent out daily, full of reporters needing experts for stories. Jump on those that fall within your expertise.
  13. Scout publications with smaller and more targeted readerships, such as a local business weekly publication. These media outlets are often run by just two or three people, and they’ll jump at a guest column or article by you because it’ll save them the time of tracking down a story on their own.
  14. Listen to AM radio stations, especially on weekday mornings or on Saturdays. Befriend one of the regular show hosts. Often they’ll highlight any business that is doing something interesting the public might find interesting.
  15. Nix spending money on an online press release site early on. Those online press release systems are more useful for building inbound links, or if you’re already a recognized expert with a track record, and there’s a major news event breaking that you could discuss.
  16. Ask them if they’d mind if you added them to your email list. Then provide them with education-based content marketing to sell them on doing a story about your business.

Once You’ve Met, Make The Pitch Transition Smooth

  1. Say “yes” without fail if a reporter wants to interview you that day, even if it has to be over the phone or while you’re on vacation.
  2. Offer occasional suggestions of angles you think would make great follow-up stories, especially that don’t have anything to do with your business. Nearly all stories are parts of a long-running issues, so reporters always need additional story follow-up ideas.
  3. Offer to connect reporters to experts you know . If the reporter sounds interested, follow through with the offer.
  4. Be a source for stories that fall within your expertise by letting reporters in your industry know you’re available when they need a source. This can lead to regular spots on the news.
  5. Point reporters to blog posts you genuinely think they’d be interested in – whether on your blog or others. It validates you as an expert.
  6. Treat journalists with respect. You’ll set yourself apart just by being friendly.
  7. Keep a camera handy for “spot news” photo opportunities, and then pass along to the media outlet. This can be anything from a deer crashing into a department store while you happened to be there to a good shot of an event or store opening.
  8. Offer to write a column on your specialty for the online website of a media site, or for a print publication in your area.

Ponder These Issues Prior to Pitching

  1. Define the story in just one sentence, so you can easily explain it to the media in 10 seconds.
  2. Include people in your story pitch. Many owners try to pitch their company’s achievements, but stories that sell normally have people involved, not just the company.
  3. Focus on selling the benefits to viewers, listeners or readers first. It’s about their perspective of what you’re selling, not about how wonderful it would be for you to sell your product or service.
  4. Think visually. When can a media station shoot video and pictures? If that’s not possible, are there video or pictures you can provide?
  5. Avoid offering a posed or fake event or picture. They are typically frowned on by the media.
  6. Hold an event where you’re actually doing what you’re talking about, and invite them to come, whether it’s to write a story, or just take a picture or video.
  7. Post your video online for easy download, or put it on DVDs.
  8. Seek permission from the individuals in a potential photo shoot ahead of time.
  9. Highlight trends in which your business is just one of several examples. Nearly every trend can be turned into a story pitch, and it has the added advantage of letting you not hog the limelight, which reporters often don’t find appealing.
  10. Provide actual users of your service or product for the media to interview. Their testimonials will boost your credibility.
  11. Offer to review the facts or your quotes if you feel nervous the journalist misunderstood you. Don’t try to pressure the journalist into letting you review the entire article before publication, though, because media stations normally don’t allow this.
  12. Provide a journalist with an expert to interview who has used and can vouch for your product. If you sell skin cream, for example, ask a dermatologist who likes your product to be available for an interview.
  13. Copy relevant documents for the reporter, to provide at the interview, or prior to it.
  14. Create a list of key dates and facts relevant to the story, along with potential quotes.
  15. Write a couple paragraphs describing the process in simple terms, ideally with a drawing if the story is complex.
  16. Write a killer press release in the form of a ready-made story, if submitting a story to a weekly or a daily in regions of fewer than 50,000 people. You’d be surprised how often a newspaper will print almost exactly what you sent.
  17. Give reporters two weeks’ notice for an upcoming story or event.
  18. Remain flexible. Reporters have days that are jam-packed with breaking news, and other days that are slower and more open to a less-urgent story like yours.
  19. Choose to meet in person if an option, because the journalist will then get to know you better, and you’ll have more time with him or her.
  20. Travel to where the story actually happens for the interview – whether in your office or an hour away at a gravel pit.
  21. Muzzle the natural urge to provide stacks of background research. Most reporters don’t have the time or interest in looking through it.
  22. Leap on breaking news relevant to your industry as a chance to put yourself in the local news. The shootings in Arizona presented an opportunity for anyone who deals with mental health to be interviewed on local radio, television and in the newspaper.
  23. Pitch local stories to local reporters. National attention typically springs from local attention first.
  24. Call ahead and pitch a story, if you’re showcasing your products at a local convention or other major event typically covered by the news. Otherwise reporters just walk the aisles and randomly choose businesses to speak with.
  25. Watch the calendar, and pitch a story that would ideally run around major holidays, when things are often really slow in newsrooms.
  26. Act enthusiastic. If you don’t seem excited about the idea, neither will they.
  27. Express why this story is of value to your community. If it’s a story you wouldn’t bother watching or reading, don’t pitch it.
  28. Show an image that encapsulates the story you’re trying to tell. When Google held a national competition, our video shot on a Flip Camera received national attention from a variety of media outlets because it easily showed in one image how wild the competition became.
  29. Forget about giving up. Don’t be a pest, but keep trying every few weeks to pitch an idea, until a reporter gives a straight yes-or-no answer to your idea.
  30. Write very short e-mails to reporters. Three or four sentences total. Your e-mail is much more likely to get read by busy reporters if it’s short and to the point.
  31. Devote lots of time on e-mail subject lines to reporters. You can apply the same techniques for writing magnetic headlines for blog posts – they make both readers and reporters want to know more about what you have to say.

21 Kinds of Reporter Bait

  1. Hold a fundraising drive.
  2. Do X for the 10th, 20th, 50th year.
  3. Launch a brand new product.
  4. Sell product X locally for the first time.
  5. Provide an environmentally friendly version of a product everyone uses – and be the only local place to purchase it.
  6. Link your underlying story pitch with some basic human emotion, like love, fear or hope. Start a knitting story in memory of your late aunt, who taught you about knitting.
  7. Frame your story as a local example of a national or international issue currently in the news. If Congress is debating health care, and your clinic has developed a unique program for handling people without insurance, you’ve got a pitch.
  8. Time a pitch about your company for a few weeks before your company’s anniversary.
  9. Buck a trend. It’s Christmas Eve, and you’ve seen an uptick in your toy store sales, while everyone else has noticed a downturn.
  10. Launch a product or service in your community no one locally has ever sold.
  11. Highlight that you’re doing something most people are afraid to attempt, such as starting a business during a recession.
  12. Brag. If you’ve been interviewed by a local media outlet, a larger one, or a major publication, play it up. It shows you’re desirable as a media interview.
  13. Spotlight unique ties to major events. Show how your business has doubled through word of mouth marketing after volunteering for two weeks during Hurricane Katrina.
  14. Share how you just hit X,000 regular subscribers on your blog, and show how that translates to online sales. This process remains foreign and therefore fascinating to most reporters.
  15. Reveal how you’ve transitioned a primarily brick-and-mortar store into doing a healthy amount of online sales.
  16. Announce that your business for the first time employs four generations of the same family.
  17. Embrace anything that makes you unique. A local jewelry store owner in Northern Wisconsin received media coverage across all of Minnesota and Wisconsin simply because the owner felt the end of the world was coming soon, and incorporated it into his commercial.
  18. Compile fascinating data. OkCupid.com mined its customer data to show which smartphone users have the most sex. What kind of irresistible statistic could you compile from your business?
  19. Run a weird contest. Be the beauty parlor giving a makeover to the husband of the women who makes the best case that he looks like a slob.
  20. Write an e-book. Just being able to say you’ve written a recently released “book” can be enough of a news hook for a story.
  21. Look for sections in the newspaper that highlight interesting businesses, often under headlines like “What’s That Business.” Normally a simple phone call with a pitch will secure a feature on your business.

How To Become A Favorite Source for Reporters

  1. Explain things chronologically if possible.
  2. Speak slowly, so the reporter has time to take notes and mentally process what you’re saying.
  3. Tell the story twice. The first time give the sweeping overview, and then return to the start of the story, and fill in all the details. The second time around you’ll remember more and fill in gaps in the narrative, and the reporter will ask better questions.
  4. Respond to a reporter’s phone call or e-mail immediately, or as soon as humanly possible. Reporters love dependable, helpful people.
  5. Provide information from most to least important if time is irrelevant to the topic.
  6. Allow the reporter to lead the interview if he or she comes with questions.
  7. Wear a company logo, and dark, solid colors on camera. Clothes with stripes or checkered patterns look bad on television.
  8. Don’t waste time. Assume you won’t have more than half an hour to speak to the reporter.
  9. Answer the obvious questions: Who, What, Where, When, Why, How and So What.
  10. Ponder how you will answer every potential question, and don’t assume there won’t be any difficult ones.
  11. Stay on topic.
  12. Offer to return as a regular guest either weekly, monthly, or as needed, once your first interview concludes.
  13. Send an e-mail or note a day after the interview talking about how you appreciated the reporter’s time, or how great the story was.
  14. Provide a clear call to action, if there is one.
  15. Ask the reporter to summarize what you said every few minutes during an interview. This typically gives you a better chance to clarify and reiterate key points.
  16. Repeat your key couple of messages, so it’s more likely to make it in the story.
  17. Refrain from saying “no comment” if you can’t answer a question. Explain why you’d prefer not to answer.
  18. Remain flexible with the reporter, even if he or she decides to take the story in a direction that isn’t ideal in your eyes.
  19. Assume anything you say will be printed or stated by the journalist. Avoid saying “off the record” unless the reporter verbally agrees to keep what you’re about to say out of the story.
  20. Work with one news outlet at a time on a story.
  21. Talk in short sentences, using simple English.
  22. Avoid slang, industry vernacular or abbreviations.
  23. Provide a business card with your name, title, and what numbers to reach you at both during and after business hours.
  24. Contact the reporter every few weeks, to remain top of mind, and find out when the publication or air date will be.
  25. Post on your website and other online outlets footage of you on television. Have someone record or videotape the segment while on television, just in case the station can’t or won’t provide you with a copy.
  26. Propose being on a local Sunday show or early morning show, which often gives you 20 minutes to highlight your business.
  27. Pre-write tweets and a blog post, so you can quickly tell friends, family, clients and supporters when the story runs without losing time.

A Few Important Don’ts

  1. Don’t cold call. Warm up the reporter by sending an e-mail first, with a paragraph spelling out the bottom line of the story idea, then follow up with a call a few hours or a day later, depending on the urgency of the story.
  2. If you must cold call due to time constraints, never call after 3 p.m.
  3. Don’t neglect your headline. Without a good one, you’re dead.
  4. Don’t try to get an editor. Their mentality is often to help reporters eliminate mediocre story ideas. Reach out for reporters instead – they’re looking for material.
  5. Don’t show up in the newsroom unannounced.
  6. Don’t mail information in unsolicited.
The list might seem insanely a bit daunting. But if all you do is take one step in each category (and respect all of the Don’ts), you’re likely to gain more coverage than any of your competitors. The bottom line is: reach out, be helpful, and get busy.
I’ll hang out in the comments section to help out anyone who has questions. But quite frankly, I’d rather see you out there, connecting with reporters, selling stories about you and your fantastic business successes.
The publicity is there for the taking. All you have to do is ask.

Compliments of copyblogger.com

Wednesday, September 26, 2012

How to Spot Advertising Scams



  • 1
    Watch out for anyone who wants to act as your agent to promote your business or service or sell any rights you own. The scam artist will charge an upfront fee without guaranteeing results. Even if the fee is low, don't pay any agent in advance.

  • 2
    Check references. If you're considering signing with someone to manage your advertising, ask for references. Have thorough conversations with these people so you can make sure the person you're thinking about working with is on the up and up.



  • 3 Watch out for advertising guarantees. No legitimate advertiser can guarantee results. If you're signing up with an advertising company, they might tell you how many businesses or households your ad will reach or what the expected results will be. But be cautious about any advertising company that guarantees success.
  • 4
    Don't buy products or services that tout what they're selling as "hot" or as an incredible investment opportunity. If you're in the market to purchase a business or service, investigate the industry yourself to determine the deal's chances for success. Use common sense. Don't just fall for every quick advertising cliche.
  • 5
    Watch out for exotic investments. Promotions that tout investments as an exotic way to make money, such as investing in satellites, gold mines or ostrich farms, are typically fake and are just after your money.


  • Online Google Advertising Scams in General


    1. If it’s too good to be true, it probably is…
      Be wary of online ads offering deals that seem too good to be true. Ads promising expensive products or services for free or next to nothing, such as a new car or island vacation, likely have a malicious intent.
    2. Avoid the usual suspects…
      Ads congratulating you for being a website’s one-millionth visitor, offering prizes (like a new laptop or tablet) in exchange for completing a survey, or promoting quick and easy ways to make money (“get rich quick working from your home in just two hours a day!”) are more often than not up to no good.
    3. Watch out for Google money scammers…
      Some online ads illegally use the word “Google” or other trademarks to promote false “work from home” or “get rich quick” schemes. Google does not offer such programs; remember: if you can’t find an advertised product or service on our list of Google products or on the business solutions page, don’t trust it.
    4. When in doubt, play it safe…
      Do you just have a bad feeling about an ad? Trust your gut! Only click on ads that you think are safe and leading to a legitimate website.
    5. Report scam ads…
      If you clicked on or saw a bad ad on Google, please let us know using this feedback form. We are committed to developing the best experience for our users and doing our best to never show you ads that can be harmful.          

    Doctors TV - Good Food, Health and Wealth

    http://www.bbb.org/south-east-florida/business-reviews/internet-advertising-services/doctors-tv-network-in-miami-fl-90042388

    PLEASE NOTE - NO FOUL LANGUAGE OR SCANDALOUS REMARKS WILL BE TOLERATED - I INVESTIGATE ALL ALLEGATIONS  If you do not see your post it is most likely because you got your facts wrong! - 

    Anyone that feels like they did not get their say feel free to contact me and I will be happy to provide facts and proof of incorrect posting. I don't play favorites but I don't allow BS either!




    Doctors TV Network, LLC

    (877) 777-37351125 NE 125th St, MiamiFL 33161info@doctorstvnetwork.comhttp://www.doctorstvnetwork.com



    This kind of says it all. This company I come to find out is run by a person named Fred Durham, a person who scammed many other companies as National Publishing Group and several other names to that effect. This is another multi-media type programs where the bang for the buck looks to good to be true. Well it is.

    There are many complaints and some are hard to believe. I will start posting them. It is a shame that some business that are hanging on the edge, and spend the last of their money get caught up with people like this that take the last on their money. You wonder why that small business down the block seemed to vanish.


    FULL-COLOR PRINT PUBLICATIONS
    Prime placement in our full-size, full-color magazine and other print publications, strategically distributed in your chosen market area, will continue to grow your market presence exponentially. As with the Digital Signage, EXCLUSIVITY in your field further increases the tremendous impact attained from this outstanding campaign.
    Digital Signage


    INTERNET MARKETING
    Through our popular consumer targeted website SAVINGSULOVE.COM, your business will be highlighted as the exclusive provider of your service or product in your market area. Cross marketing of this website will guide prospective customers to view and print coupons that you as the advertiser will be able to customize.
    Health & Fitness Magazine


    CABLE TELEVISION
    As a member of our Combined Marketing Solution you'll be seen in a series of cable television advertisements targeted at the local high volume spending public your looking for. The series of ads will be blasted on the airwaves at the same time as the magazine launch creating a high-impact presence in your community instantly.
    Digital Signage


    If that looks like the package you were pitched then RUN!!!! WE HAVE NOT FOUND ONE SINGLE BUSINESS WHO HAS SEEN THEIR COMMERCIALS!

    NOT ONE.

    This might be another TV Fanfair, Oh wait, we found out MR. Fred Durham, the owner of this company was involved with TV fanfair as well. Seems the same scum go around changing their name and taking hard working business owners for all their money.



    Saturday, September 1, 2012

    TV Fan Fair - OMG - I am not sure it can get lower

    This company has been a round a long time, and I am not sure why. I have heard the largest amount of horrific stories from not getting anything at all, to publications getting mailed to the wrong state instead of around the block from the business who bought the program. They have these Movie pamphlets, because they really do not deserve to be called a publication, as it is one 2 color coffee news type of thing. -  And I do not mean any disrespect to Coffee News as they come out in the correct places.

    Crazy rip off.,


    PLEASE NOTE - NO FOUL LANGUAGE OR SCANDALOUS REMARKS WILL BE TOLERATED - I INVESTIGATE ALL ALLEGATIONS  If you do not see your post it is most likely because you got your facts wrong! - 

    Anyone that feels like they did not get their say feel free to contact me and I will be happy to provide facts and proof of incorrect posting. I don't play favorites but I don't allow BS either!